

Four Horsemen & The Four Part Plan That Leads To Success with Richard Viguerie - I Love Marketing Episode 275
Oct 10, 2016
Richard Viguerie, a pioneer in political direct mail and writer with 50+ years of experience, shares insights on successful marketing strategies. He discusses the 'Four Horsemen' of marketing, the importance of unique ability, and nine critical elements for successful mail marketing. Learn the #1 secret to internet marketing and the four-word secret to success from Newt Gingrich.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
Journey to Marketing Excellence through Continuous Learning and Focus on Unique Ability
02:48 • 2min
Exploring the Four Horsemen of Marketing
04:56 • 2min
The Four Horsemen of Marketing and the Importance of a Written Plan
07:18 • 2min
Key Tips for Success in Postal Mail Marketing and Building a Brand with Buzz
09:41 • 4min