"World of DaaS" The LM Brief: The Only Right Way to Ask for an Intro (Everything Else Is Wrong)
Sep 19, 2025
Discover the essential art of asking for introductions in this enlightening discussion. Learn why warm intros are more effective than cold outreach and the importance of clarity and respect. Auren Hoffman shares a five-step double opt-in process to craft the perfect introduction request, along with email etiquette tips to ensure seamless connections. Explore common mistakes that derail requests and the importance of a single, polite follow-up to enhance your networking game.
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Mutual Benefit Is Non-Negotiable
- Effective introductions require mutual benefit: both the target and connector must gain from the intro.
- If you cannot show clear benefit for the target and the connector, abort the request.
Follow The Five-Step Double Opt-In
- Use a five-step double opt-in process: ask, forward, reply, connect, then schedule.
- Follow each step to respect time and avoid ambushing anyone involved.
Write A Forwardable, Value-Focused Ask
- Craft the ask email to be short, specific, and forwardable with clear subject and LinkedIn links.
- Show why the target should care and make the connector's job frictionless.