Harnessing Gen AI For Creative & Business Innovation [ft Laurent Thevenet, Head of Creative Tech APAC of Publicis Groupe]

You know that feeling when you're stuck on a project, staring at a blank canvas or screen, waiting for that spark of genius to strike? What if I told you there's an AI assistant that could not only help get those creative juices flowing but take your ideas to the next level? We're talking generative AI here folks - the kind that can pump out fresh designs, copy, and concepts on demand.

We'll hear from an industry expert about the impact AI is already having on creative fields like advertising, design, and marketing.

But it's not just about making cool stuff - we're also going to look at the future of work and how AI could potentially reshape hiring and team structures in our region. Will machines make human creatives obsolete? Or are we looking at a new era of human-AI collaboration?

Our guest today is Laurent Thevenet, Head of Creative Tech for Asia Pacific at Publicis Groupe. With over 20 years of experience at the intersection of creativity and technology, Laurent will share his insights into:

🧠 How generative AI models can augment human creativity and ideation 🤖 Integrating AI assistants into creative teams and workflows 💼 The skillsets companies are looking for in an AI-powered workforce 🔭 Emerging AI talent hubs and markets in Southeast Asia

Whether you're a creative professional, entrepreneur, or just someone curious about AI's impact, this is an episode you won't want to miss. We'll separate the AI hype from reality and give you a candid look at how this tech is truly transforming innovation in our region.

So stay tuned as we explore the AI-augmented future of creative work in Southeast Asia!

[Let's Talk SEA Business] podcast aims to equip you with the knowledge to make strategic decisions about regional expansion, talent acquisition, and team management. Anticipate insights from industry leaders on building and managing successful businesses and teams across Southeast Asia's diverse markets. This podcast is a collaboration between The Financial Coconut Network and Glints TalentHub.

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