Creator Upload Is AI Coming For Your Creator Job? | Creator Upload
Oct 10, 2025
Is AI a threat to creators? The hosts dive into OpenAI's exciting new video app, Sora, and its implications for the creator economy. They discuss Instagram's exclusive 'Rings' awards for cultural influencers and how Facebook's updated algorithm gives users more control. Notably, MrBeast and Casey Neistat express their concerns about AI's impact on video creation. Enlightening views on AI-powered podcasting tools also emerge, showcasing how creators like Stephen Bartlett are using technology to enhance content.
AI Snips
Chapters
Transcript
Episode notes
Value Of VidSummit Networking
- Lauren and Joshua describe attending VidSummit and the value of in-person creator conferences for serendipitous deal-making.
- They emphasize meeting old contacts and closing deals with short conversations at concentrated events.
Instagram's 'Rings' Is A Creativity Signal
- Instagram's Rings honors creativity, not metrics, and selects 25 winners from 3 billion users.
- Winners get profile customization, a golden ring, and platform spotlight features to boost cultural visibility.
Facebook Prioritizes New Content
- Facebook will surface 50% more same-day Reels and add AI search suggestions to help discovery.
- That explicit prioritization of new content will change creator behavior toward more frequent posting.