The Dentalpreneur Podcast w/ Dr. Mark Costes

2371: Building a Practice That Doesn't Run You Into the Ground

Nov 3, 2025
Ian de Jongh, host of Bite-Sized Dental Marketing, dives deep with Dr. Mark Costes, a renowned dentist and entrepreneur, in this insightful conversation. They discuss how burnout is often rooted in poor business systems, emphasizing the need for extreme ownership and effective delegation. Mark shares his transformative journey from a traumatic baseball injury to dental practice ownership. The duo also tackles the pressing issues of workforce shortages and the importance of building a solid infrastructure for sustainable success in dentistry.
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ANECDOTE

Turning Injury Into A Career

  • Mark Costes decided on dentistry after a traumatic baseball injury that destroyed his front teeth and broke his jaw.
  • That experience inspired his passion for clinical skill and combined with his entrepreneurial drive to shape his career path.
ADVICE

Prioritize Fewer High-Quality Practices

  • Take growth slowly and prioritize building a few high-quality practices over many small ones.
  • Focus on long-term quality rather than chasing arbitrary numbers of locations or revenue.
INSIGHT

Burnout Is A Business Problem

  • Burnout in dentistry is often a business problem, not just clinical fatigue.
  • Poor systems and lack of operational skills force clinicians into HR/marketing chaos and drive burnout.
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