Masters of Scale Rapid Response: “We have an all-out cyber war right now,” w/Bipul Sinha, Rubrik CEO
Mar 14, 2022
Bipul Sinha, Co-founder and CEO of Rubrik, sheds light on the escalating cyber threats following Russia's invasion of Ukraine. He discusses the dual dangers posed by state-sponsored actors and cybercriminals, emphasizing the urgent need for businesses to adapt their cybersecurity strategies. Bipul shares practical tips for personal protection, from maintaining cyber hygiene to developing effective recovery plans, advocating for a proactive approach in an age of heightened digital vulnerabilities.
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Cyber Warfare Actors
- Black swan events like war or pandemics don't start new trends, they accelerate existing ones.
- The players in cyber warfare include state-sponsored actors, bored individuals, cybercriminals, and groups supporting various causes.
Cyber Warfare Components
- Cyber warfare attacks fall into three categories: espionage, infrastructure disruption, and misinformation campaigns.
- Sanctions can encourage cyberattacks as bad actors seek alternative funding sources.
Digitization and Vulnerability
- Increased digitization creates more vulnerabilities for cyberattacks.
- Open societies and transactions further expose these vulnerabilities to attackers.