How a person with $500M+ in sales uses private podcasts to drive growth

Nora Sudduth is the co-founder and CRO of Hello Audio. She is a leading marketing & conversion strategist who has helped businesses sell over $500M+ of products & services online. She’s also designed several courses, coaching, and certification programs that have generated millions more. More specifically she was the creator and director of Clickfunnels highly successful partner program

Nora has over 20 years of experience working with startups to Fortune 500 companies and everything in between. From market positioning and messaging, to offers and sales strategies, she’s consulted on thousands of marketing campaigns to help businesses have authentic, compelling conversations with their clients.

In this episode, she shares what private podcasts are, why we should use them, and how we can use private podcasts to drive growth. Insights she shares include:

• What are private podcasts?
• Are private podcasts effective and when can we use them
• What we need to consider when launching a private podcast
• The value of episodic content
• Use cases for private podcasts and the impact it has had
• How do private podcasts compare against visual content or are there other aspects to look at in making content valuable to its audience
• How to deal with hosting a private podcast
• and much much more...