Barron's Advisor The Promise—and Peril—of Working With Family Members | Next Gen
Jan 30, 2025
Lisa VanArsdale, a senior wealth advisor at SageView Advisory Group, works alongside her mother, leading their family-run firm. They delve into the dynamics of family partnerships in wealth management, discussing the blend of personal and professional roles. Lisa shares insights on serving unique demographics like teachers and small businesses and emphasizes the impact of an all-female team in a male-dominated industry. The conversation also highlights the importance of empathy, client interactions, and adapting strategies to meet the needs of affluent education sector clients.
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Working with Mom
- Lisa VanArsdale discusses the dynamics of working with her mother, Judy, in their financial advisory firm.
- They've learned to navigate the complexities of their dual relationship by establishing clear communication and boundaries.
Generational Advantage
- The mother-daughter dynamic provides clients with a unique blend of generational perspectives and wisdom.
- This approach leads to stronger client relationships and referrals.
The All-Female Team Advantage
- Lisa's all-female team creates a comfortable environment for clients, especially women, to discuss their finances.
- Clients appreciate the empathy and focus on caring for their families.