The $100 MBA Show MBA2693 Q&A Wednesday: Is Affiliate Marketing Still A Viable Business Model In 2025?
Oct 22, 2025
Affiliate marketing's relevance is under scrutiny as competition and costs rise. The host examines the transition from easy commissions to today's challenges, emphasizing that it should not be your primary revenue stream. Solution tips include treating affiliate income as supplemental, focusing on high-ticket items, and building trust with your audience. Creators are encouraged to provide genuine value through detailed content. Ultimately, while affiliate marketing remains viable, it should be part of a broader strategy to develop unique, sellable offerings.
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Pat Flynn’s Big Bluehost Payday
- Omar recalls Pat Flynn earning about $30,000 monthly from a single Bluehost affiliate program.
- This example shows how lucrative affiliate marketing used to be for early adopters.
Saturation Has Killed Easy Wins
- Market competition has exploded across niches, making it harder to stand out and rank.
- Omar notes saturation on platforms like Instagram, TikTok, YouTube, and search reduces organic opportunities.
Commissions Have Been Shrinking
- Commission rates have fallen across major programs and categories over time.
- Omar contrasts past high payouts with current reduced percentages and fewer recurring cuts.