Inspiration Behind the Acquisition

The speaker shares the unexpected journey of selling the business Teachable, emphasizing that the process began when a private equity firm expressed interest through a casual meeting rather than a formal sale process. Initially unaware of the potential acquisition, the speaker highlights how the serendipitous meeting led to discovering a suitable buyer, Hotmart, which operated at a larger scale in Brazil. The negotiation evolved into a compelling opportunity, facilitated by both companies' chemistry and the prompting from General Atlantic, their private equity investor. This unpredictable nature of business deals is underscored by the quote 'businesses are bought, not sold,' illustrating how often successful acquisitions arise from unexpected interactions rather than proactive selling efforts.