Indie Writers Club 062 - News from AuthorNation Vegas
12 snips
Nov 7, 2025 James reports from AuthorNation, sharing insights on a recovering indie market and the rapid adoption of AI in publishing. The discussion includes AI's impact on advertising dynamics, targeting problems, and the emerging needs for clear product packaging. Amidst the talk of scams targeting authors, they offer practical advice on spotting fraudulent outreach. The duo also explores the potential of AI voice tools and emphasizes the importance of human creativity alongside technology. With a nod to digital nomad life, they brainstorm productive retreats for authors.
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AuthorNation Is Buzzing Again
- James reports from AuthorNation in Las Vegas and describes the conference atmosphere as buzzing again after a quieter year.
- He suggests indie publishing may have bottomed out and is starting to recover after a COVID-era bubble and contraction.
AI Is Moving From Simple Prompts To Automation
- James and Cara note AI is shifting from easy single prompts to complex automation requiring technical skill.
- This will create a service industry for authors who can't build or run those AI scripts themselves.
Prepare For AI-To-Level-Up Ad Skills
- Expect AI tools to lift below-average ad managers to a higher performance level and raise the baseline.
- Consider specialising or hiring services to manage AI-driven ad automation for competitive advantage.
