"How do you want your book to make people feel? Start with the feeling and then work your way backwards."
When you're all about creativity, social justice and empowering individuals to transform pain into positive action, how do you design a book launch that reflects that?
Kerry Tottingham rejected the warm white wine option for a radically different book launch event to celebrate the launch of her new book 'Healing-Centred Transformation: Mend, tend and change the future'. This week's podcast is a behind-the-scenes look at how she did it, with insights and advice for anyone planning a book launch of their own.
The Extraordinary Business Book Club