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Elementality for Financial Advisors | Elements Financial Vitals System™
Attracting the Ideal Client with Emlen Miles-Mattingly
Jul 25, 2023
Guest Emlen Miles-Mattingly talks about attracting the ideal client and includes topics such as transitioning audiences, Onyx and BLX platforms, challenges in audience building, attracting different types of clients, and creating positive change in the financial planning industry.
50:03
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Quick takeaways
- Narrowing down your podcast's target audience and addressing their specific pain points can attract the right listeners who may become clients.
- Changing your podcast's focus to a specific topic or group can lead to aligning clients and referrals better with your expertise.
Deep dives
The Importance of Targeting a Specific Audience
When starting a podcast, it's crucial to be intentional about the audience you want to connect with. By narrowing down your focus and addressing the pain points and interests of a specific group, you can attract the right listeners and potentially convert them into clients.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode