152. Daniela Nicholson — Innovando en Branding: Creando Identidades Auténticas que Reflejan la Cultura de tu Empresa

Sep 22, 2023

Daniela Nicholson, Founder and Creative Director of Sed: Branding, shares her knowledge on authentic branding and the importance of human connection. She highlights the role of workshops in defining a company's value proposition and emphasizes building strong relationships within the team. Daniela also discusses the future of branding, adapting to market trends while maintaining authenticity.

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Introduction

00:00 • 6min

Family, Leadership, and Career Development

06:05 • 20min

Frustration, Competition, and Team Dynamics

26:22 • 1min

Designing Brand Identities with Safety and Equality

27:51 • 5min

Nervousness and Uncertainty

32:55 • 2min

Challenges of Communication and Authenticity

34:43 • 21min

Reflection on Nervousness

55:37 • 11min