AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Into the Metaverse
EP.76: The Evolving Landscape for Youth in the Metaverse with Dylan Collins - Founder, SuperAwesome
Nov 7, 2023
Dylan Collins, Founder of SuperAwesome, shares insights on youth audiences and the evolving metaverse. Topics include genesis of SuperAwesome, changes in audience composition, aging up of audience, trends for brands on next-gen platforms, and challenges in the kids' space.
41:15
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Immersive virtual worlds in the metaverse, such as Roblox and Minecraft, are becoming dominant platforms for young audiences, presenting both challenges and opportunities for brands.
- The involvement of brands in metaverse platforms like Roblox and Fortnite is increasing, with the opportunity to generate revenue from promotions within the virtual world, leading to a paradigm shift in marketing strategies.
Deep dives
The growing importance of the Metaverse
The Metaverse is emerging as the next big technology platform, shaping the future of human experiences on the internet. Platforms like Roblox, Minecraft, and Epic Games' Fortnite Creative are becoming dominant environments for young people, offering immersive virtual worlds and a sense of presence. While these platforms have been around for years, they are now experiencing significant growth and attracting the attention of brands. The internet was not originally designed for kids, but young audiences are increasingly spending more time in these virtual worlds, driving the need for improved safety and privacy measures. This emerging shift presents both challenges and opportunities for the broader internet ecosystem.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode