Live from the 2020 Sales Success Summit with Jeff Bajorek, Vincent Matano and Jacquelyn Nicholson

Jeff Bajorek is taking over the Sales Success Stories Podcast during the Sales Success Summit, talking to speakers in the virtual hallway. Why is our outreach gross? Despite the documented success of personalized approaches, salespeople everywhere continue to reduce themselves to the lowest common denominator. Vincent Matano and Jacquelyn Nicholson both mentioned this in their talks today, and I wanted to know more.