Why do you so often fail at removing bad habits from your life?

You try to diet, to exercise, to stop smoking, to stop staying up until 2 a.m. stuck in a hamster wheel of internet diversions, and right when you seem to be doing well, right when it seems like your bad habit is dead, you lose control. It seems all too easy for one transgression, one tiny cheating bite of pizza or puff of smoke, and then it's all over. You binge, calm down, and the habit returns, reanimated and stronger than ever.

You ask yourself, how is it possible I can be so good at so many things, so clever in so many ways, and still fail at outsmarting my own vice-ridden brain? The answer has to do with conditioning, classical like Pavlov and operant like Skinner, and a psychological phenomenon that's waiting in the future for every person who tries to twist shut the spigot of reward and pleasure - the extinction burst, and in this episode we explore how it works, why it happens, and how you can overcome it.

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