#43: The Magic is in the Repurpose, with Joel Boggess

Joel Boggess is a podcast and book launch expert. He's the guy people call when they need a tested and proven plan to hit #1 with their book or show. As a radio veteran and bestselling author, Joel knows the strategies and the tactics that will help you and your message be seen, heard, and recognized.

His podcast, ReLaunch, was named by Podcasters Paradise as Most Inspirational two years in a row in 2014 and 2015. It was also mentioned in Huffington Post as being one of the top 5 shows to tune into for inspiration and in Inc as one of the top 20 business podcasts of 2015.

His latest book, "Finding your Voice," hit the #1 spot on Amazon for success, happiness, and in the self esteem categories and has recently passed the one million listens mark.

Originally from San Antonio, Texas, Joel earned his undergraduate degree at Texas Tech University, an MBA from Amberton University, and a Masters in Counseling.

In this episode, Joel and Stacy discuss content creation and how to maximize your product, whatever kind of content it may be.

Some highlights include:

Commitment brings passion. At minute 4:00, Joel talks about the relationship between these two qualities. You can't have one without the other.

Things are going to come back to bite you. At minute 10:00, Joel talks about the lessons he learned from having credit card problems in early marriage.

It's never over. At minute 12:00, Joel talks about one of the biggest mistakes content creators make. You have to repurpose your content, and Joel talks about how to do it.

Focus on one social media platform and grow from there. At minute 15:00, Joel talks about how to build up your social media presence.

Don't delegate your own creativity. At minute 25:00, Joel talks about working with virtual assistants and other employees from overseas. There's a culture divide, so you have to be crystal clear on what you want.

Ways to contact Joel:

• Website: relaunchshow.com
• Podcast: relaunchshow.com/itc

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