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The discussion highlights the importance of three pivotal executive roles in a business: the CEO, COO, and CFO. While founders often focus on the visionary aspects and responsibilities of the CEO, they sometimes overlook the equally critical functions of the COO and CFO. The COO ensures that the strategic goals set by the CEO are effectively implemented, while the CFO assesses financial viability and provides insights on whether the business decisions are sustainable. Emphasizing the need for bootstrappers to recognize and embrace these responsibilities can lead to better business outcomes as they move forward.