The Marketing Millennials

SPECIAL SERIES: Failure Isn’t Everything [or is it] | Bathroom Break #21

Sep 16, 2024

12:49

Snipd AI

Embracing failure can be a powerful teacher in marketing. The hosts share their own blunders and what they learned from flopped social media campaigns. They discuss the importance of failing fast, pivoting, and documenting mistakes to improve future strategies. Team collaboration strategies and the joys of sharing meals lead to a light-hearted debate, making the material both insightful and humorous. Tune in for earnest takeaways that could save you from common pitfalls.

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Quick takeaways

Embracing failure in marketing is crucial as it provides valuable insights and opportunities that can drive innovation and growth.

The importance of failing fast and pivoting quickly allows marketers to adapt their strategies effectively, focusing on what truly works.

Deep dives

Embracing Failure as a Learning Opportunity

Failure is portrayed as an essential part of growth and innovation in marketing. One speaker emphasizes that fear of failure often holds people back, advocating instead for trying numerous approaches to avoid the regret of missed opportunities. An example shared involves a failed awards program that yielded little interest except from a select few winners, yet provided valuable insights into audience preferences and behaviors. This highlights the idea that failure can lead to unexpected opportunities and insights that would not have been discovered otherwise.

Intro

2min

Embracing Failure as a Catalyst for Growth

3min

The Importance of Failing Fast and Learning from Mistakes

3min

Maximizing Team Collaboration Through Organized Feedback

2min

The Joys and Challenges of Sharing Meals

3min

Failure is a necessary teacher.

Failing fast, documenting takeaways, and PIVOTING, in this Bathroom Break, Jay and I (Daniel Murray) break down how to embrace failure in Marketing.

From multiple failed social media attempts to new virtual event segments that flopped, learn what we did wrong so you don’t make the same mistakes LOL.

00:33 Discussing Failures and Lessons Learned

03:41 Importance of Failing Fast and Pivoting

05:56 Sharing and Documenting Mistakes

09:11 Fun Debate: Sharing Food at Dinner

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

www.workweek.com/brand/the-marketing-millennials