The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss Kira Hug: Hosting a $75K Live Event
In a previous life, Kira was an art major who ended up working with global brands like Estee Lauder Companies. Now, she leads a team of multiple copywriters in a flex micro-agency focused on weird copy for courses and membership programs, while also co-owning The Copywriter Club with Rob Marsh, where she helps copywriters master their copywriting, business skills, and mindset.
In this episode of the Get Paid Podcast, we’re hunkering down in Kira’s copy cave to chat about why business owners need to embrace their weird, growing two businesses at a time, hosting live events, and of course, how she gets paid.
“I had been putting myself out there before I even started this copywriting business. I was sampling with other business ideas and connecting with people, and showing up online and a lot of different places. I wouldn't say there was a consistent message, but I was building relationships.” - Kira Hug
This Week on the Get Paid Podcast:
- How Rob and her business partner convert free group members to paying customers [44:20]
- The challenges of growing two businesses and being a mom [04:14]
- Paying to play in the relationship game [9:34]
- Why Kira pitched 30 podcasts in 30 days [11:27]
- Why you should consider putting on a bear suit aka why branding matters [18:14]
- How getting into the right room kickstarted Kira’s copywriting career [24:12]
- Kira’s take on raising your rates [26:46]
- How to create deeper connections in your mastermind [54:38]
- How much retreats actually cost and what pulling a great one really takes [59:45]
- Why copywriters should be running ads [1:13:44]
Resources Mentioned:
Connect with Kira Hug:
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Now it’s time to GET PAID
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Now, it’s time to go get yourself paid.