E113: Talking Secret Shopping at Scale for Omni-channel Success w/ Rick West, Field Agent - At the Coalface Podcast - 13 January 2022

Rick is the Co-Founder & CEO of Field Agent - https://www.fieldagent.net Field Agent is a SaaS mobile app that connects secret shoppers with brands Field Agent was one of the first iOS apps ever created/approved and from day one it was designed to facilitate and automate the process of finding and engaging with secret shoppers to monitor and improve the brandcustomer experience In this episode, Jason and Rick discuss how brands can validate their level of customer centricity by engaging impartial agents that then document their actual experiences with that brand