Bubbles in the market: Mexico’s Coca-Cola obsession

Richard Enzor, The Economist's bureau chief in Mexico City, dives into Mexico's deep-seated Coca-Cola obsession, highlighting its cultural significance and alarming health impacts during the pandemic. Sophie Petter, the Paris bureau chief, shares insights from Beneve-Holland, a rural village where the concepts of solitude and community evolve amidst the isolation of COVID-19. Together, they discuss Coca-Cola's economic role, local sourcing initiatives, and the profound emotional connections people forge in challenging times.