105 | Building a Business That Supports Creativity with Laurie Smith

Have you ever felt like your creativity thrives—but your systems are falling apart behind the scenes? 😬

If so, you are going to LOVE this conversation with my past one-on-one coaching client, Laurie Smith.

Laurie is an author, a workshop leader, and a fierce advocate for flow. She lights up when she talks about creativity—but struggled behind the scenes to organize her growing business, especially as she landed a book deal with a major publisher (hello, Hay House!).

In this episode, Laurie gets real about what it’s like to run a creative business that’s scaling fast—and how disorganization was costing her more than just time. We talk about the emotional impact of digital clutter, the power of honoring how you're wired (instead of fighting it), and how she shifted into a CEO mindset… complete with a sticky-note wall, a customized bookmarks bar, and a little Beyoncé alter ego energy. 

Get ready for a warm, honest, and super-inspiring conversation that’ll make you want to spend the weekend organizing your bookmarks—and maybe your life.

What you'll hear in this episode:

• How Laurie knew it was time to invest in organization for business growth and how it impacted her creativity

• The surprising link between being organized and helping people feel safe

• Laurie’s “book baby” metaphor—and how she wanted to prepare for her third "child"

• Why the ability to find things is more important than having a Pinterest-perfect system

• What happened when she started building systems her way (she carried herself differently is one thing)

• The mindset shift that helped her stop judging herself for how she works

• Post-it walls, branding audits, and CEO alter egos (we cover it ALL)

For the notes, links, and more, go to:  https://simplysquaredaway.com/105