Marketing Made Simple

#140: Inclusivity in Action—How Are You Showing Up For Your Customers?

Jan 25, 2024
Learn about the importance of inclusion in marketing. Explore inclusive resources at a camp for neurodiverse students. Discover how Nashville Children's Theater creates an inclusive environment. Find out about the theater's inclusive initiatives and suggestions for marketing inclusively.
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ANECDOTE

Social Story Example

  • April Sunshine Hawkins' niece attended Nashville Children's Theater's summer camp.
  • The theater provided a social story PDF, detailing the camp experience with photos.
ADVICE

Create Inclusive Guides

  • Create guides for customers unsure about your processes.
  • Consider how to be inclusive of neurodiverse clients.
ADVICE

Highlight Inclusivity on Homepage

  • Feature inclusivity prominently on your website's homepage.
  • Showcase stories of families who have benefited from inclusive practices.
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