Fractional CMO Show

Three AI Convergences Changing the Marketing Department

10 snips
Mar 25, 2025
Discover how AI is revolutionizing marketing with deep research tools that empower data-driven decision-making. Learn about AI voice agents enhancing lead generation and their potential for transforming communication. The podcast highlights AI's ability to train other AI models, paving the way for smarter automation. Explore the evolving landscape of marketing roles, especially for fractional CMOs, as they adapt to these changes while focusing on leadership and strategic problem-solving to stay ahead of the curve.
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INSIGHT

Deep Research Revolutionizes Marketing

  • AI-powered deep research tools are game-changers for marketers.
  • These tools conduct exhaustive research, saving marketers significant time and resources.
ANECDOTE

Deep Research for School Search

  • Casey Stanton's wife used deep research to explore school options for their son.
  • The AI considered over 100 sources, providing information beyond what she could find alone.
ADVICE

Using Deep Research for Client Events

  • Use AI deep research to find conferences relevant to your clients.
  • A prompt like "Find HVAC events near Chillicothe, Ohio" can yield valuable results.
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