

People Just Don't Like Salespeople. But Why? with Larry Levine
In the latest episode of Sales [UN]Training with Kelly Riggs, we're diving deep into the truths and myths about sales training with special guest Larry Levine from Selling From the Heart. Do you ever wonder why most sales training seems to fail and why so many salespeople can't meet their revenue targets? Larry has some candid thoughts on why traditional sales training is a recipe for disaster and how being 'product-centric' can actually be a setback.
Larry Levine is the best-selling author of Selling from the Heart and the co-host of the Selling from the Heart Podcast. With 30 years of in-the-field sales experience within the B2B technology space, he knows what it takes to be a successful sales professional. In a post-trust sales world, Larry Levine helps sales teams leverage the power of authenticity to grow revenue, grow themselves and enhance the lives of their clients.
Follow the audio podcast and watch OR listen wherever you are: https://linktr.ee/salesuntraining
We also get real about what it truly means to build relationships in the sales world. Larry shares invaluable insights on why many salespeople miss the point of relationship-building and end up getting ghosted by prospects. If you've ever been puzzled by the disconnect between what sales training preaches and what actually works in the field, this episode is for you. Prepare to unlearn what you think you know about sales, because we're about to turn your approach upside down. Don't miss it!
Kelly Riggs is an author, speaker, and business consultant for executives and companies throughout the United States and Canada. He has written two books: 1-on-1 Management: What Every Great Manager Knows That You Don’t and Quit Whining and Start SELLING! A Step-by-Step Guide to a Hall of Fame Career in Sales.
Get more Kelly: www.BizLockerRoom.com.
Widely recognized as a powerful speaker and performance coach in the areas of sales, management leadership, and strategic planning, Kelly is a former sales executive, a two-time national Salesperson-of-the-Year, a business owner, and a member of the Forbes’ Coaches Council since 2019.
Music and Editing by @dougbranson