Secrets To Diversity, Inclusion, Belonging. Lessons From The Frontline
Jun 27, 2022
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Dive into the secrets of how companies can foster diversity, inclusion, and belonging beyond just HR initiatives. Listen as real-world examples from leaders like Dow Chemical and L'Oreal illustrate the transformative power of DEI on workplace culture. Discover why businesses that prioritize a fair and inclusive environment are more successful and innovative. The fascinating discussion also highlights the risks of neglecting these crucial aspects and the importance of accountability in corporate practices.
Diversity and inclusion should be integral to business strategies, enhancing customer service and driving market expansion, rather than just HR initiatives.
Companies that prioritize a culture of fairness and inclusivity typically attract top talent and foster greater innovation and adaptability across their teams.
Deep dives
The Business Case for Diversity and Inclusion
Diversity and inclusion (DEI) should be viewed as essential components of a business strategy rather than simply human resources initiatives. Organizations must actively seek to meet the diverse needs of their customers, as failing to do so can lead to a narrowing of their market. Companies across various sectors, including financial services and telecommunications, recognize that a diverse workforce improves their ability to serve a varied clientele. The healthcare sector, exemplified by Cedars-Sinai, utilizes metrics related to health equity to ensure they are meeting the needs of their diverse patient population.
Companies as Reflective Societies
Organizations function as microcosms of society, where their culture and values can significantly impact employee attraction and retention. Companies perceived as inclusive and fair are more likely to draw top talent, whereas those that overlook these values may miss out on exceptional candidates. Research indicates that inclusive companies tend to foster greater innovation and adaptability due to their diverse perspectives. The internal culture, whether one of fairness or individualism, ultimately shapes the performance and morale of employees.
Challenges and Accountability in DEI Implementation
While many businesses express a commitment to diversity and inclusion, actionable accountability often falls short in practice. A significant percentage of organizations fail to hold their leaders accountable for achieving diversity metrics or providing adequate training on the subject. Successful DEI strategies necessitate involvement and buy-in from executives beyond the HR department, with effective programs requiring a strong business case. By fostering awareness of microaggressions and encouraging open dialogue, companies can cultivate a more inclusive atmosphere that aligns with their organizational goals.
As I read about the latest Supreme Court decisions, realizing how many people feel "ignored" by our government, I wanted to give you some solace. Despite the often-dysfunctional nature of our public policy systems, companies can be very fair, diverse, and inclusive.
In this podcast I discuss the "real secrets" to diversity and inclusion, with a clear distinction about what "great" really looks like. I included examples of Dow Chemical, Chevron, L'Oreal, Cedar Sinai, Target and others who lead in this area. And what you'll hear is that you can create a fair, inclusive, and highly diverse company if you focus on the business, not just HR.
The story is all about building our own "society" within your company, and how learning to be diverse and inclusive is all part of being what we call an Irresistible company.
And for more on that topic, take a look at my book coming out this fall, Irresistible: The Seven Secrets To The World's Most Enduring, Employee-Centric Organizations.
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