Bernard Marr's Future of Business & Technology Podcast Beyond The Generative AI Hype: Why Culture And Data Are The True Game-Changers In 2025
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Feb 4, 2025 Tom Godden, an Enterprise Strategist and CXO Advisor at AWS, dives into the core elements that make generative AI truly effective. He argues for transforming Centers of Excellence into Centers of Engagement to foster innovation. The conversation emphasizes the necessity of breaking down data silos and cultivating a data-sharing culture. Godden also highlights the human factors in AI adoption, including the vital role of data champions, and explores emerging technologies like digital twins and quantum computing.
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Beyond Generative AI Hype
- Generative AI is dominating conversations, but fundamental shifts are happening beneath the surface.
- These include a move towards iterative experimentation and a shift in how organizations share data.
Centers of Engagement
- Reimagine Centers of Excellence as Centers of Engagement to foster innovation.
- Encourage experimentation, reporting, and learning from successes and failures.
Data Sharing
- Shift from hoarding data to sharing it across departments.
- Ask "Why wouldn't I share this data?" instead of "Why should I?"