THE CX GOALKEEPER - Business Transformation, Customer Experience,  and Leadership cover image

THE CX GOALKEEPER - Business Transformation, Customer Experience, and Leadership

Highlight - Uplifting Eastern Bank: Human Centred Transformation with Rich Dorfman

Feb 24, 2025
32:16

With Rich Dorfman, a seasoned CX professional from Eastern Bank, we discover the strategies and principles that drive successful customer experience in the banking industry. Learn how Eastern Bank leverages customer feedback and employee engagement to enhance its service and build a sustainable, profitable organization.

Key Highlights:

  • Rich Dorfman's journey and role in transforming customer experience at Eastern Bank.
  • The evolution of customer expectations in the banking sector.
  • Strategies for aligning CX with corporate objectives.
  • The crucial link between employee satisfaction and customer happiness.
  • Rich Dorfman's perspective on the future of customer experience.

Connect with Rich Dorfman:

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CX Goalkeeper Podcast, CustomerExperience, CX in Banking, Leadership, Digital Transformation, Rich Dorfman, Business Strategy, Employee Engagement, CX Insights

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