Medium remains a valuable platform for writers, offering organic reach and monetization opportunities through the Partner Program, but writers should prioritize quality content and not solely rely on it for income.
LinkedIn is an advantageous platform for professionals and business owners, with a user base composed of high-income individuals, providing excellent selling opportunities and driving traffic to email lists through strategic engagement techniques.
Substack is predicted to experience growth as a platform for writers, offering monetization options and content control, especially when combined with Twitter for increased reach and discoverability.
Deep dives
The Potential of Medium for Writers
Tim emphasizes that Medium is still a great platform for writers, especially for beginners. He highlights the organic reach available on Medium and the opportunities for monetization through the Partner Program. However, Tim also cautions that writers should focus on quality content and not become overly reliant on the platform for income.
The Power of LinkedIn for Business and Networking
Tim discusses the advantages of LinkedIn for professionals and business owners. He mentions that LinkedIn's user base consists of high-income individuals, making it a valuable platform for selling products or services. He emphasizes the importance of understanding LinkedIn's unique psychology and language to engage effectively with the audience. Tim also shares strategies for driving traffic to email lists through LinkedIn, such as leveraging the first comment, utilizing the featured section, and taking advantage of the new clickable bio link feature.
The Potential of Substack for Writers
Tim discusses Substack as a platform for writers and predicts its future growth. He mentions that Substack provides opportunities for monetization and gives writers control over their content. Tim recommends using Substack alongside Twitter for optimal reach and engagement. He mentions that Substack may evolve further, possibly introducing a newsfeed and enhanced discoverability. He also shares insights on creating engaging and shareable content on Substack.
The Benefits of Twitter for Writers
Tim highlights Twitter as an excellent platform for generating traffic and engagement. He encourages writers to focus on building a strong Twitter presence and utilizing the platform's unique features, such as threads and tags. Tim suggests leveraging Twitter to promote content from other platforms and drive traffic to email lists. He emphasizes the potential of Twitter's algorithm to evolve and favor organic educational content in the future.
The Changing Landscape of Social Media Platforms
Tim discusses the evolving nature of social media platforms and predicts a shift towards Web 3.0 decentralized platforms in the future. He envisions a landscape where creators have more ownership and control over their content, with monetization options that align better with individual brands. Tim highlights the importance of adapting to changing platforms and technology to stay ahead as a writer.
Tim Denning is one of the most popular writers on Medium with more than 250,000 followers and hundreds of millions of views on his work. And in this session, he joined us to talk about:
• The future of Medium, and where the platform is headed • How to become a Top Writer on Medium • The topics most likely to go viral on Medium • How much money ($$$) the top writers on Medium make • The best digital writing platforms in 2022 (Hint: it's not Medium!) • Proven strategies to grow your email list organically
And tons more!
Tim is one of the most knowledgeable writers out there on Medium’s ecosystem! So if you’re curious about getting started (or accelerating) on Medium, you won’t want to miss this session!
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