Stay Paid Podcast
President of Realty ONE Group: “Thriving Agents Are Doing These 4 Things”
Feb 10, 2025
Cory Jo Vasquez, President and CMO of Realty ONE Group, shares his impressive background in PR and marketing. He discusses key strategies for real estate agents to thrive in a tough market, emphasizing the importance of branding and building genuine relationships. Daily discipline and mindset shifts are vital for success, along with proactive adaptability to change. Cory also highlights the power of belief and loyalty in teams, focusing on community and collaboration as essential for overcoming challenges.
27:39
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Quick takeaways
- Building personal relationships in real estate is crucial for success, especially during challenging market conditions, according to Cory Jo Vasquez.
- Branding and company culture at Realty ONE Group empower agents with a sense of ownership, enhancing their connection to the business.
Deep dives
Building Relationships in Real Estate
The podcast emphasizes the significance of relationship-building in the real estate industry. Corey Vasquez shares insights into her journey into real estate marketing, underscoring the value of connecting with people over mere transactional interactions. She highlights the importance of fostering personal relationships as essential to achieving success in real estate, especially in challenging markets. This relational approach helps agents feel a sense of belonging and collaboration, ultimately driving business growth and success.
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