Sounds Profitable A Holistic Approach to Podcasting | Feed Drop
10 snips
Sep 15, 2023 Bryan Barletta, Paul Riismandel, and Ken Lagana talk about taking a holistic approach to podcasting, analyzing data, creating original content, and the evolution of the industry. They also discuss the importance of holistic campaign measurement, challenges and opportunities in the digital audio industry, and integrating a brand in a scripted podcast.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 3min
Sounds Profitable at a Conference and Building the Project
02:39 • 2min
Building a New Project
04:46 • 2min
The Importance of Taking a Holistic Approach to Podcasting
06:39 • 14min
The Importance of Holistic Campaign Measurement
20:17 • 19min
Challenges and Opportunities in the Digital Audio Industry
39:22 • 13min
Integrating a Brand in a Scripted Podcast
52:34 • 2min