Toolbox for the Trades Outgrow the Shoes You Fill: Scaling a Generational Business
Jason Rich joined the family business as a wrench-turner like his father, but the GM of Paradise Plumbing & Air Conditioning in Broward County, Florida, steadily morphed into an operations guru.
After spending his early years wearing many different hats, Jason realized they needed to fuel their operational and marketing efforts if they wanted to kick their growth up a notch.
Jason shares how a private equity partnership and a renewed focus on technology and brand awareness are securing their family business for generations to come.
Join us as we discuss:
- (8:59) Ensuring legacy through a private equity partnership
- (16:41) Boosting online presence and operational tech
- (21:07) Why the call center is the heartbeat of operations
- (25:18) Promoting short-form videos on social media
Check out these resources we mentioned during the podcast:
- Paradise Plumbing & Air Conditioning
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