Toolbox for the Trades

In this packed episode of Toolbox for the Trades, Justin White, CEO of K&D Landscaping and host of the Trades Talk podcast, returns with a clear message for 2026: raise the bar or get left behind. He and host Amanda dive into the Commercial Landscape Industry Report and pull apart the biggest shifts shaping the year ahead, including client retention battles, pricing pressures, the tech surge sweeping the industry, the power of experimentation, and the generational handoff transforming the trades. Justin brings the receipts, sharing how K&D hit an 84 percent client retention slump, where hiring went sideways, and how his team fought their way back with sharper systems, smarter tech, and a renewed commitment to excellence. If you are ready to elevate your business and outpace the competition, this episode will light a fire under you.Join us as we discuss: [7:15] The 3 biggest reasons clients leave their landscaping partners[15:23] The biggest hiring mistake Justin made… twice[27:03] Why technology is a competitive edge, but only if you use it right[37:54] The 30-minute exercise that sparks innovationCheck out these resources we mentioned during the podcast:Aspire's 2026 Commercial Landscape Industry ReportTrades Talk podcastAspireElevateFans First by Jesse ColeYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here. Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

Live from Pantheon, Scorpion CRO Jamie Adams dives into the biggest challenges and opportunities in trades digital marketing. Jamie explains why the rise in competition and advertising costs requires a more sophisticated, data-driven approach. He shares how the ServiceTitan and Scorpion partnership allows contractors to view their business through an e-commerce lens, tracking marketing spend all the way to revenue. Jamie also details new consumer trends, like impatience and the demand for information, and how ServiceTitan's Marketing Pro, combined with Scorpion's expertise, acts as a competitive weapon to generate massive ROI from existing customer data.Join us as we discuss: [4:31] Contractors’ biggest marketing challenges and AI’s influence on consumer trends[9:57] Taking the e-commerce approach to enhancing the customer experience[13:01] The competitive advantages of adding Scorpion to your Marketing Pro stackCheck out these resources we mentioned during the podcast:Marketing ProYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this episode, Christina Criniti-Dear, Director of Operations at Zoom Drain and owner of two Florida franchises, shares how she went from answering phones to running the show. She explains why every great leader should start at the bottom, how empathy isn’t innate but learned through experience, and what it really takes to build a thriving franchise from the ground up. Christina opens up about the lessons that shaped her leadership style: from owning every mistake to leading with clarity and purpose. She also pulls back the curtain on the franchise model, showing how it gives entrepreneurs the freedom to build something of their own with a proven roadmap. Join us as we discuss: [6:38] How to learn empathy and communication as a young leader[14:27] The GROW values of a successful entrepreneur[21:36] What new franchisees struggle with most You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here. Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

Tim Johnson, President of Tim Johnson Landscaping in Statesville, NC, shares his blueprint for sustainable business growth, detailing his company's journey from a childhood mowing operation to a multimillion-dollar enterprise. After a period of rapid expansion, Tim made the strategic decision to “pump the brakes” for two years to restructure. He discusses the critical importance of building a management team, defining core processes (like implementing EOS), and shifting from “order taker” to a more tactical sales focus. Tim also explains how leveraging technology has allowed the company to scale without dramatically increasing non-revenue-producing headcount.Join us as we discuss: [5:11] When Tim realized he needed a proper org chart for sustainable growth[10:23] Rebuilding momentum after a two-year pause in rapid growth to implement scalable systems[17:30] Leveraging tools like Aspire to build frameworks for problem-solving and data visibilityCheck out these resources we mentioned during the podcast:AspireTraction: Get a Grip on Your Business by Gino WickmanYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this live episode from #Pantheon2025, Chris Petros, ServiceTitan COO, and Martha Hill Harvey, SVP of Platform Strategy at Synchrony, discuss how contractors can leverage the latest consumer trends in the trades to grow their businesses. They break down key insights from the ServiceTitan-Synchrony 2025 Consumer Report, including the importance of providing a seamless web and mobile experience, offering flexible payment options like financing, and building a strong brand that resonates with a new generation of homeowners.Join us as we discuss: [11:11] Financing and payment insights from the ServiceTitan-Synchrony 2025 Consumer Report[19:45] Trending consumer preferences in digital options and shifting demographics [25:14] Why brand reputation and core values are more important than ever Check out these resources we mentioned during the podcast:2025 Consumer Trends in the TradesServiceTitan Marketing ProYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

How do you turn a kitchen table startup into a thriving HVAC business with five trucks? In this episode, Miranda Deschamps, Office Manager at ServicePlus Heating and Cooling (Ontario, Canada), shares how she and her team use ServiceTitan and AI to drive growth. From surviving a two-week email crash to negotiating smarter with suppliers and building AI-powered inventory systems, Miranda shows how resilience, curiosity, and the right tools can turn everyday challenges into business wins.Join us as we discuss: [7:22] The two-week email crash that became her best leadership lesson[11:59] How to leverage ServiceTitan and ChatGPT to solve inventory headaches[18:28] How using your ServiceTitan data can save you moneyCheck out these resources we mentioned during the podcast:ServiceTitan Torch NetworkEGIAYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here. Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

What makes a landscaping business truly valuable? In this episode, Amanda talks with Tom Heaviland, CEO of Verde Property Services, about what buyers really look for when acquiring a company. Tom shares his journey from running a family business for 35 years to selling it to BrightView and joining their acquisition team. He explains why strong teams and loyal customers matter most, how to handle the emotional side of selling, and why technology and AI are shaping the future of the industry.Join us as we discuss: [6:06] The differences between public and private equity acquisitions[10:40] What buyers look for in a thriving business and common misconceptions[18:56] The role of technology in valuation and operationsCheck out these resources we mentioned during the podcast:AspireBrightViewBossLMNElevate 2025Lawn & Landscape Technology Conference 2026You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here. Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this live episode from Pantheon 2025, Mitch Boerner, Director at Legendary Plumbers, shares his unique story of going from the music industry and professional kitchens to scaling a trades business in Victoria, Australia. Mitch discusses how he and his brother, a plumber, grew their company from a garage operation to a multi-service business by focusing on repeatable work and having the foresight to put the right processes in place early. He also shares his vision for the future, including a hub-and-spoke model and a commitment to perpetual optimism.Join us as we discuss: [11:02] Focusing on scalable service niches and the importance of good financial housekeeping[18:13] Saying no to nonscalable work and pricing yourself for the future[23:56] Upcoming ServiceTitan Pro product offerings and how they can help your business scaleCheck out these resources we mentioned during the podcast:Dispatch ProField ProScheduling ProYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

Jessica Short, GM of Priority Heating, Cooling, and Plumbing, serving the Kitchener and Waterloo, Ontario area, joins us to share her unique journey to finding her career passion in the trades. Jessica reveals how she applied empathy lessons from her time in social work to her current leadership role, helping grow her family’s business from 25 employees to a team of 84. She shares the crucial values and processes that enable her company to scale while maintaining a strong culture and a great reputation. Jessica also explains the difference between dreams and goals and how she uses this distinction to mentor and guide her team members.Join us as we discuss: [2:55] Steady growth from 25 to 84 employees and adding a service division[8:43] Applying leadership lessons from social work and understanding your team’s real-life struggles[26:24] Building trust with your customers and working alongside familyCheck out these resources we mentioned during the podcast:Chris Hunter: What Doesn’t Kill You Makes You StrongerYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this special bonus episode, ServiceTitan Co-founder and CEO Ara Mahdessian celebrates the monumental success of the trades in his presentation at Pantheon 2025, highlighted by customer stories of multi-million dollar revenue and major acquisitions. Ara reflects on ServiceTitan's journey, declaring the company's commitment to its customers is the bedrock of its business. He then details a critical vision for the industry's future: the necessity of embracing AI and automation to ensure continued prosperity. Ara explains that while the core work of the trades is safe from automation, the surrounding cognitive workflows are not. He outlines how new ServiceTitan products are designed to help businesses double revenue and boost profits by automating these back-office functions, ensuring the trades not only survive, but thrive in the face of rapid technological change.Join us as Ara addresses: [1:21] Customer success stories and a promise to ServiceTitan users[20:25] Four takeaways from the inevitable disruptions that AI will cause in the trades[35:25] The exciting launch of ServiceTitan’s all-inclusive Max ProgramYou can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Know a business that could use a bit of muscle from ServiceTitan? Refer them here!Listening on a desktop & can’t see the links? Just search for Toolbox for the Trades in your favorite podcast player.Hosted on Ausha. See ausha.co/privacy-policy for more information.