Software Engineers Reveal Their Real Estate 'Moat' Strategy | Arjun & Tanya Bhasin

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In this Client Success Spotlight episode, I sit down with Tanya and Arjun Bhasin to talk about how they built a top-performing short-term rental business while still working demanding tech jobs. From closing over $100k in bookings in their first month to building standout properties in competitive markets like Hot Springs, Arkansas and Newry, Maine — they share the systems, hospitality strategies, and risk-taking mindset that helped them scale fast. You’ll hear how they split responsibilities, fund their deals, and plan to keep building unique stays that land in the top 1%.

Timestamps:

00:00:00 – Intro + early investing background

00:01:54 – Why they shifted from stocks to real estate

00:04:09 – Tanya and Arjun’s complementary roles in their STR business

00:05:38 – How they built a standout property in Hot Springs, AR

00:07:27 – $100k in bookings in their first month live

00:08:03 – Why hospitality and thoughtful touches drive repeat business

00:09:28 – The mindset shift from tech careers to real estate freedom

00:11:06 – Buying their first condo and discovering long-term wealth

00:13:25 – Comparing Hot Springs and Newry, Maine markets

00:14:33 – How they plan and build for top 1% performance

00:15:46 – Markets they’re watching and planning to invest in next

00:17:43 – How they financed their deals using second home loans

00:20:45 – Why real estate gives you more control than stocks

00:21:01 – Do they believe they’re changing their family tree?

00:23:37 – Future plans

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*None of this is meant to be specific investment advice, it's for entertainment purposes only.