In this Pocket Sized Pep Talk, you'll learn:
- How did this topic found Ben.
- The difference between sales and marketing.
- Why so many of us struggle with communicating effectively.
- How we can we bridge the communication gap.
- The difference between features and benefits and how it relates to communicating with simplicity.
- How can we use the concept of focus to better connect with our audience.
- A couple tools you can immediately put to use to become simpler communicator.
To learn more about this guest:
Ben@benguttmann.com
www.BenGuttmann.com
