So you've got a strong gym business. Maybe you've opened a second or even a third location — and now you want to go even bigger. How do you turn a couple home-spun gyms into a fully scaled operation taking your town by storm?
It's simple. Literally.
Here, Two-Brain founder Chris Cooper explains how simplicity is key when scaling up your business and exactly what steps to take before you expand.
Links:
Gym Lead Machine
Forever Fierce
Gym Owners United
Timeline:
2:07 – What successful franchisors have in common.
7:14 – How to scale up your business.
8:59 – Who not to hire.
9:36 – Systemize your operations.
10:00 – Systemize your sales process.
11:12 – Systemize your marketing.
12:57 – Scale your staff.
15:45 – Simplicity scales.
Run a Profitable Gym