Small Business Pivots Bro Dough: Unleashing the Sweet Success Of An Edible Cookie Dough Empire With Erica Rankin
Ever felt lost and out of place, seeking a new adventure that could potentially change your life? Imagine hopping on a plane to Southeast Asia, and returning home as an inspired entrepreneur ready to conquer the world of business. Our guest, Erica Rankin, did just that and now she is the proud owner of a flourishing edible cookie dough business named Bro Dough that is making waves as a household name.
This episode is a treasure trove of insights, ripe with Erica's fascinating journey from being a small-town girl to a successful businesswoman. She candidly discusses her struggles with body image and how they shaped her relationship with food. Erica shares her entrepreneurial journey, marked by a unique blend of challenges and triumphs, including her savvy decisions regarding business packaging and inventory management and how she adeptly navigated the tumultuous waters of the COVID pandemic.
Not just a business story, this episode is also a tribute to the strength of the human spirit. Erica emphasizes the need for mental and physical well-being, the power of having mentors, and the significance of building a supportive community. She sheds light on the importance of goal setting and shares the invaluable wisdom imparted by her mentor.
So tune in and get inspired by Erica's incredible journey, her small business pivots, and you might find the motivation you need to start your own entrepreneurial adventure or take your current venture to the next level.
Bro Dough Website Link: https://eatbrodough.com/
Erica Rankin Tiktok Course Link: https://www.growwitherica.com/
Erica Rankin LinkedIn Link: https://www.linkedin.com/in/ericabrodough/
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