Innovation with Mark Peter Davis How to Effectively Test Your MVP
Phuong is back for her first appearance in 2024, where she shares insights on effectively conducting user testing for MVPs. We discuss the importance of learning from customer behavior, gathering a small group of dedicated users, setting clear objectives, tracking engagement metrics, and using various feedback methods like observing user interactions and conducting interviews and surveys. We emphasize the need to iterate based on user feedback and avoiding falling in love with the product over solving the identified problem. I aim to underscore the importance of solving for "no" rather than seeking only positive outcomes. Phuong highlights the significance of sticking to validated pain points and suggests silently observing users to understand their true interactions with the product. Overall, it's a valuable discussion on the iterative process of refining MVPs based on user feedback.
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