Powerhouse Women 204: Scaling your business through bartering and the value of the relationships you build along the way with founder of Barter and Be Tata Tickaradze
If you've ever found yourself feeling stuck because you aren't able to invest in everything your business needs to succeed right now, listen up because this episode is for you! My guest is Tata Tickaradze, founder of Barter & Be which (like most good inventions) was born out of necessity.
When Tata set out to start her first business, she realized that she couldn't afford every single thing she needed to create the dream brand she envisioned. So she did what every other scrappy, successful entrepreneur she knew did — she traded her services with other creatives to get the work done that she needed for her business to thrive.
She set out to inspire others with that same spirit of reciprocity and community, and that was how her second company, Barter & Be, was born.
Today we're breaking down how YOU can scale your business through bartering and how to identify the value you can offer to others!
In this episode we talk about:
- The power of being smart and scrappy at the beginning of your business
- Recognizing what you can offer others
- Understanding the value in the relationships you create through trading
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