
The Morning Brief
Corner Office Conversation with Roland Busch, Global CEO of Siemens AG
Jul 5, 2024
Siemens' Global CEO Roland Busch discusses the company's transformation, focus on technology, renewable energy investments, collaboration with Microsoft in generative AI, impacts of tariff barriers on green tech, and countering extremism in the political landscape.
36:39
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Quick takeaways
- Siemens has successfully transformed into the world's largest industrial software company under Roland Busch's leadership.
- Siemens prioritizes innovation in digital technologies and AI to cater to various sectors like automation, infrastructure, mobility, and healthcare.
Deep dives
Siemens Transformation into Software Behemoth
Siemens, once renowned for hardware manufacturing, has successfully evolved into the world's largest industrial software company under the leadership of Dr. Roland Bush. This transformation from hardware to software has helped Siemens achieve record profits amidst the challenges of balancing profitability and financial stability during its technological shift.
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