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Unchained
The Chopping Block: The Role of Media in Crypto, Blockworks Op-Ed, and Apps vs. Infrastructure - Ep. 673
Jul 12, 2024
Jason Yanowitz from Blockworks discusses challenges in crypto media, compares it to mainstream journalism, and reflects on the evolving truth dissemination role. Topics include airdrop era end, investing in apps vs infrastructure, crypto media trends, challenges in crypto media, future of media, and media integrity.
01:04:42
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Quick takeaways
- Media in crypto faces challenges in monetization and building trust through diversified revenue sources.
- Established media companies focus on brand affinity and audience trust for sustainability in a saturated digital advertising market.
Deep dives
Challenges in Crypto Media Monetization
Crypto media faces challenges in monetization through advertising, sponsored content, and subscriptions. Revenue streams like advertising are dwindling while niche markets and premium content offerings are on the rise. The struggle lies in diversifying revenue sources beyond traditional models due to limited growth in the digital advertising space.
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Discover
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