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Quitting Jobs
- Melissa and Doug quit their jobs and combined their meager savings to create their first product.
- Their parents, concerned about their financial security, were scared.
First Product
- Melissa and Doug's first product was a series of interactive children's videos.
- They wrote, produced, directed, and even cast real children in the videos.
Distribution Challenges
- After creating the videos, they realized they had no distribution plan and resorted to driving around, showing them to retailers.
- Sales were initially slow due to unclear packaging and the need to educate consumers about the interactive concept.


