LIFTS Episode 43 - "LIVE" From Beyond Activ NYC 2024 Part 1

Sep 29, 2024

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Welcome to the latest episode of L.I.F.T.S. This episode is part-two of a three-part podcast series recorded live at Beyond Activ, a leadership, investment and business development event in September 2024.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, talk to four guests from both sides of the fence - the operator and suppliers within the fitness industry:

Adam Sedlack, CEO, UFC Gyms
Jack Daly, CEO, TRX
Jay Worthy, CEO, Myzone
Ashley Mills, Co-Founder & Co-CEO, obé Fitness and Mark Mullett, Co-Founder & Co-CEO, obé Fitness

In this episode, topics discussed include:

Impact of low-cost gyms setting new price expectations.
Disciplined growth plans important for sustainability.
Staying On-Trend with Functional Fitness to Grow Global Brand.
Focusing on functional strength in line with growing consumer interest.
Leveraging Wearable Data: The Future of Personalization, Insights and Behavior Change in Fitness.
The evolution of wearables and increasing role they will play in driving industry growth and health outcomes.
Opportunities to utilize wearable data through analytics to provide personalized, actionable insights for members.
Body Literacy and Women’s Health.
Funding and the economic environment.
Strategic Partnerships and Future Growth.

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0:00 Intro

2:33 Adam Sedlack | CEO | UFC Gyms

26:11 Jack Daly | CEO | TRX

47:15 Jay Worthy | CEO | Myzone

1:03:31 Mark Mullett & Ashley Mills | Co-founders | obé Fitness