Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Tarang Amin: “Embrace what you think is risky.”

Mar 27, 2025
Tarang Amin, Chairman and CEO of e.l.f. Beauty, shares his fascinating journey from a family-operated motel to leading a major cosmetics brand. He emphasizes the importance of risk-taking and innovation, highlighting how failures can fuel growth. Tarang discusses the significance of employee ownership and fostering teamwork, as well as the challenges of transitioning to a CEO role amid investor pressures. He advocates for transparency and diversity in leadership, revealing how these values drive creativity and success in the ever-evolving beauty industry.
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