The Podcasters Podcast Who's Listening? How to Attract The RIGHT Audience
Louie talks about how you can attract the right listeners to your podcast. He explains why attracting the right listener matters, sharing tips and tools on how you can figure out your audience and niche and get the right people listening to your show.
Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details! podcast@disruptivemedia.co.uk
Episode Takeaways
- If you try and attract everyone, you won’t attract anyone. It’s important that you niche down your podcast enough to find the right audience.
- Are you a business or working on behalf of a business, do you need to take into consideration who you as a personality will attract -vs- the business
- Connection and relationships are built on common ground so think about what you can say that people will want to listen to.
- Think about who your target audience are, what are their hobbies, interests and desires? Then tailor your content and delivery to them.
- Don’t underestimate things like forums and Facebook groups to reach your audience.
- If you find yourself in a rut, then pivot, you don’t have to keep doing the same thing just because that’s what you started with.
BEST MOMENTS
“What do you give and how can you connect with someone?”
“What are their hobbies, interests, desires? All that psychoanalytical stuff!”
“Who you’re aiming for depends on what you’re making and where you put it”
“People underestimate places like forums and Facebook groups, everyone is obsessed with TikTok”
“Experiment with platforms and with people”
VALUABLE RESOURCES
Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details.
ABOUT THE HOST
Louie Rider
https://www.linkedin.com/in/louie-rider1403/
CONNECT & CONTACT
Email: Podcast@disruptivemedia.co.uk