Content Is Profit One Truth No One Told You About Business & Content Creation That Will Make You Money
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Dec 23, 2025 What if being authentic is the key to your success? The discussion dives into recognizing who you truly are and how that influences your content and business. A thought-provoking coaching experience prompts questions about self-presentation and connections. There's also a wild experiment that's shifting perceptions of content creation. Plus, insights on filtering feedback, especially from family, and the importance of trusting your instincts. This raw and real conversation might just inspire you to embrace your true self!
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Start Daily Team Gratitude
- Do build a daily gratitude practice with your team to set positive energy and alignment.
- Luis Da says it creates consistent team energy and makes work more enjoyable.
Authenticity Improves Content And Results
- Being unapologetically yourself improves content enjoyment and business results.
- Luis Da realized authentic creation beats scripted, data-only approaches.
Coach Prompted A Name-Based Experiment
- Luis Da shares a coaching moment where his coach urged him to ‘trust your God, be you’ and gave a naming exercise.
- That exercise revealed he’d stopped using the name people used growing up and reconnected him to his true self.