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The CPG View

From Sales to Supply Chain: Navigating the Complexities of E-commerce Logistics (Rob Hahn, Chief Operating Officer Pattern)

Jul 25, 2024
31:40

Expansion of Amazon's network (as called out in the attached WSJ article) + the new inbound shipping fee. How is it impacting customers? How is it impacting sellers? What can sellers do to fend off Amazon's increasing complexity with supply chain?

 

Innovation in supply chain. What does it look like? How are 3PLs using tech to optimize logistics? What are winners doing to continue to build their competitive moat?

 

Increased pain points and complexity in managing supply chain across marketplaces? What is broken? How are brands trying to fix things? Why are marketplace requirements so complex? Why is complexity increasing? How can brands solve their pain points?

 

Problems during Peak. Prime day is around the corner, Prime day #2/Holiday will be here before you know it - what should brands do that are struggling with getting product in the door during Amazon peak? How should they approach the problem differently? What are some of the pros and cons of your recommendation? How should brands think about Prime Day #2/Holiday differently from Prime Day?


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