The Aspiring Solopreneur 206. The Solopreneur’s Guide to Product Management Without a Team
Jul 1, 2025
Dr. Bart, co-author of Next Gen Product Management, shares insights on how solopreneurs can thrive without a team. He discusses innovative product management strategies, emphasizing the powerful role of AI as a co-founder. The conversation explores building minimum viable products quickly and the importance of engaging directly with audiences via email. They also address how to future-proof businesses through continuous learning and adapting based on customer feedback, and the blend of luck and skill that shapes entrepreneurial success.
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AI Enables Solo Launches, But Humans Add Depth
- Modern tools and AI let solopreneurs test, iterate, and launch products solo in ways previously impossible.
- But human collaboration still expands thinking and reduces blind spots that tools can't replace.
Treat AI As An Assistant Co‑Founder
- Use AI as an assistant to act like a co-founder by executing product-manager style tasks rapidly.
- Leverage AI to produce fast MVPs but evaluate if the output truly solves the customer's problem.
Combine AI With Freelancers To Scale
- Build systems by combining AI assistants with targeted freelancers to finish gaps like bugs or special coding.
- Use AI to automate triage so you only spend time on leads and tasks that matter.
